Urban95 honoured in Fast Company 2019 World Changing Ideas Awards

Published April 8, 2019

The Bernard van Leer Foundation’s global Urban95 initiative has been named as a finalist in Fast Company’s 2019 World Changing Ideas Awards.

Tel Aviv-Yafo’s Urban95 initiative also received an honourable mention.

Through the awards, now in their third year, Fast Company “celebrates businesses, policies, and nonprofits that are poised to help shift society to a more sustainable and equitable future.”

Urban95 asks a bold but simple question of the world’s city leaders, planners, managers and urbanists: If you could experience a city from 95cm – the height of a 3-year-old – what would you change?

Urban95 is based on the idea that planning a city to better meet the needs of babies, toddlers and the people who care for them is one of the best investments a city can make, and a pathway to healthier, more vibrant and more prosperous cities for everyone.

The Urban95 Starter Kit, a collection of promising ideas for cities to support families with young children, was submitted as part of the Bernard van Leer Foundation’s awards application.

Urban95 has partnerships in eight cities and projects in six others.

The Urban95 initiative in Tel Aviv is among the most advanced and features a wide range of innovations such as the Urban95 Programme Manager being embedded in the municipal government, pop-up events showcasing new play equipment, turning parking lots into play areas, and Digitaf, an app that connects young children’s caregivers with municipal services.

Launched in 1995 by two Harvard Business Review editors, Fast Company aims to inspire “a purpose-driven network of innovators who embrace a common vision that business should be a force for positive change in the world.”

Fast Company covers leadership and innovation in business, environmental and social issues, entertainment and marketing. It has a print circulation of 700,000 and 11 million unique monthly visitors to its website.

World Changing Ideas is one of Fast Company’s major annual awards programmes. Out of nearly 2,000 entries, a team of Fast Company editors and writers and outside judges chose 17 winners, more than 200 finalists, and more than 300 honourable mentions.

Urban95 was a finalist in the General Excellence category and Urban95 in Tel Aviv received an honourable mention in the Spaces, Places, and Cities category.